Applegate

Natural and Organic Meats

new brand identity/launch campaign

If you love animals AND animal meat,

you might be an Applegatarian.

Built a new visual brand identity for Applegate and a launch campaign for the Superbowl.

THE APPLEGATARIAN CLEAN MEAT CLEANSE

In your post-Superbowl-meat-coma, detox your body with clean meats that have no Antibiotics ever, no GMOs, and a dash of moral superiority (animals that have been humanely raised).